There has been much debate about effective landing pages for websites. Whilst the idea of a refresh to the saveeverystep front page seemed like a good idea (an opportunity to lose the picture of yours truly hopefully), my hopes were dashed when the new design replaced the ONE photo of me in my 40s with (count them) THREE photos of me at infinitely more embarrassing stages of my life.
The new front page, however, needs me, I am told. So be it.
Why the change? Brevity seems to be the watch-word, and so we have tried to make it simple, to the point and easy to register.
I hope you put the latter theory to the test in your thousands! The new page will be coming soon…